Published on : Friday, September 28, 2018
To celebrate 25 transformative years in sleep innovation, Tempur- Pedic announced recently the introduction of the new, limited-edition TEMPUR-Legacy mattress, which combines one-of-a-kind, pressure-relieving TEMPUR material with a soft feel. Decades after a pressure-relieving material was developed to cushion astronauts during takeoff and touchdown, TEMPUR material now delivers life-changing sleep to millions around the world.
Chairman, President and Chief Executive Officer of Tempur Sealy, Scott Thompson says: “Tempur-Pedic is proud to unveil a limited-edition mattress to celebrate a distinguished 25-year legacy of delivering life-changing sleep. Tempur-Pedic continues to transform the category – continuously innovating the next generation of sleep-enhancing products to ensure we’re helping consumers get the rest they need.”
The feel of the new TEMPUR-Legacy mattress is unlike any other Tempur-Pedic bed, featuring a soft feel thanks to the TEMPUR-ES material on the top comfort layer. One layer deeper, TEMPUR material in the support layer delivers more of the category-leading product benefits that are expected from Tempur-Pedic beds.
For a quarter century, the brand has been known for reduced motion transfer, personalized comfort and support and more pressure relief, as well as the ability to adapt to an individual’s temperature, weight and shape. The TEMPUR-Legacy bed also features a unique cover design and sleek aesthetic with subtle silver accents – paying homage to the traditional “silver” 25th anniversary gift.
In early 2017, Tempur-Pedic will kick off new simplified pricing and product portfolio. The moves are designed to align Tempur-Pedic’s mattress collections at regular price intervals and help consumers find the right mattress easier.
“At Tempur-Pedic, we are consumer-centric in our approach to our business. Consumers are looking for a simplified experience in the category and this new product portfolio and pricing structure will simplify the journey with the Tempur-Pedic brand,” added Thompson.
Today, Tempur-Pedic sells more than 500,000 mattresses each year, with more than 6 million satisfied owners in 70 countries. Still a trade secret, TEMPUR material is made only in company-owned manufacturing plants using Tempur-Pedic’s proprietary formula and manufacturing process. The brand’s rigorous quality assurance measures ensure delivery of a consistent product, day after day, to consumers all over the world.
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