Published on : Saturday, July 4, 2020
Atanta Market has recently announced a seven-week schedule of virtual programming leading up to the Summer 2020 Atlanta Market, August 13-18, 2020. The program has already been started from July 1 and will run till Aug. 10, 2020. This program includes timely topics for the webinars on business strategies for a post-pandemic world, opportunities to hear from retail and design trailblazers and information to help attendees plan for a safe and successful market. In line with buyer sentiment, virtual events will be held this summer in lieu of in-person programming to allow buyers more time at market for product discovery.
Atlanta Market’s series of pre-market webinars present relevant topics for retailers and designers. Top retailers share their experiences in discussion with Thomas Lester of Home Accents Today in “Retail Stars – East vs. West” and Zoë Gowen of Atlanta Homes & Lifestyles in “Purchasing Power!” Retail strategy is the focus of “Re-Imagining Buying & Selling: Reposition Your Retail Strategy” presented Lilly Stamets of Premier Retail Consulting; “Santa’s Got a Whole New Bag” presented by Michelle Lamb of The Trend Curve; and “Tracking the Pulse of the Gift Industry” presented by Erica Kirkland, publisher and editor of Giftbeat. Additionally, the WithIt women’s leadership development network presents exclusive programming moderated by Kathy Wall, president & Ringleader of TMM, The Media Matters. Other topics include “Understanding Instagram Analytics to Drive Growth” and market orientation that outlines new protocols and tools.
“Throughout the years, the Atlanta Market community has shown us that compelling, actionable and aspirational programming is a key element of their market experience. So, as the market experience has shifted, so has our presentation of this signature programming,” said Dorothy Belshaw, International Market Centers chief marketing and digital officer. “Like our other digital offerings, these virtual events extend the market experience until the time is right to present in-person events again.” Dorothy concluded.
Source: Furniture World
Tags: August, business strategies, design trailblazers, Dorothy Belshaw, market orientation, product discovery, seven-week schedule, Summer 2020 Atlanta Market, virtual event, virtual programming, webinars