Published on : Friday, September 28, 2018
Mattress supplier Kingsdown, Inc. has relocated its Las Vegas Market showroom just before the January market. The new showroom, located in space C-1588, will display the company’s line in fully accessorized bedroom vignettes and will serve as inspiration for retailers in setting up Kingsdown in their stores.
President and CEO of Kingsdown, Frank Hood says, “The display opportunity that the new showroom affords us is fantastic and puts us on the main bedding floor of the market – the Madison Avenue of mattress shopping if you will. We know retailers are always on the hunt for new, creative ways to spotlight bedding in their stores, and our new Las Vegas showroom layout allows us the ability to present the Kingsdown story of better sleep through diagnostics and handcrafted, luxury beds in an exceptional manner.”
Throughout the 7,899-square-foot showroom, Kingsdown will spotlight its different bedding collections in a retail store format to give retailers merchandising and showroom design ideas. The Vintage Collection, Crown Imperial, Diamond Royale, Sleep Haven, Passions and Sleep To Live will each have dedicated areas in the showroom. Wall graphics detailing each collection will adorn the showroom.
Located among major mattress suppliers showing at the market in Building C, Kingsdown will gain additional exposure to retail mattress buyers traveling the market in search of product. Previously, the company’s showroom was in Building B.
Combined with the company’s recently secured High Point Market showroom in the International Home Furnishings Center (IHFC), the relocated Las Vegas showroom gives Kingsdown the opportunity to display its products and gain more exposure to buyers shopping the bedding category at Vegas Market.