Wayfair contributes over $12 Million to social impact initiatives

Published on : Saturday, January 2, 2021

One of the most renowned online destinations for home, Wayfair Inc., recently announced that it donated more than $12 million to social impact initiatives across its global footprint in 2020. The company also renewed its commitment to long-standing partners Habitat for Humanity International and Homes for Our Troops. Through the generosity of its customers, donations at check-out to these organizations more than doubled this year.

“At Wayfair, we have always believed in supporting our communities and, as the leader in home, we are continuously looking for ways to leverage our operational capabilities and expertise to make an impact,” noted Niraj Shah, CEO, co-founder and co-chairman, Wayfair. “From quickly mobilizing to deliver supplies to field hospitals to support pandemic relief to providing resources for students to help make the transition to home learning as seamless as possible, I am continuously impressed by the agility and ingenuity of our team as they stepped up to support our communities during a critical time.” Mr. Shah added.

In 2020, Wayfair supported local and international communities in a variety of ways. Early on in the pandemic, the team delivered much needed supplies to hospitals and quarantine sites and helped set up field hospitals and emergency housing in locations across the U.S. and the UK. Wayfair also launched its Save Big, Give Back campaign, resulting in a combined $3 million contribution to Feeding America and the UN Covid-19 Response Fund.

Wayfair also continued its commitment to supporting the organizations that matter most to its employees. Through its employee matching program, the company donated more than $250,000 to help those impacted by Covid-19 during the first wave of the pandemic. In June 2020, Wayfair and its employees contributed approximately $1 million in combined donations to employee-selected organizations that focus on ending racism, hatred and violence. For Wayfair’s holiday giving campaign, employees had a voice in allocating a $250,000 donation to organizations in areas across its operations. In addition, U.S. employees had the option to wish forward their annual employee gift to Make A Wish America. Thanks to the generosity of its employees, Wayfair donated more than $150,000 to the organization this month.

Tags: $12million, 000 donation, announcement, CEO, co-founder and co-chairman, furniture retailer, global, home decoration, Niraj Shah, renowned online brand, social impact initiatives, Wayfair Inc.